“This film is a big thank you for all that truckers do for people. Often, they do not even realize it. The film is 100% focused on our target audience but has the potential to thrill everyone through its story and aesthetics.” ~ Rodrigo Strozenberg, Creative Director at GTB Brazil.
To bring ‘GEARS’ to life, ECD Vico Benevides and GTB Brazil teamed up with animation director Bruno Monteiro and director Paulo Garcia, co-founder and chief creative of Zombie Studio.
Role: Global Chief Creative Officer